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Here is how too much optimism can take your business down

Here is how too much optimism can take your business down

Friday September 09, 2016 , 3 min Read

As Helen Keller said, “Optimism is the faith that leads to achievement. Nothing can be done without hope and confidence.” This is what we have been told over the years — parents, teachers, and mentors have been reiterating this all along. Every time you have been faced with a problem, your optimism is what has kept you going doggedly ahead. So, even when it comes to entrepreneurship, this is what you would believe in and choose to live by. But excessive optimism can prove to be blinding and stop you from seeing reality. Here’s how.

reality-check-benefit-business

Image : shutterstock

Failure to plan for a slump

Being overly optimistic can mean you do not have a contingency plan in place for when setbacks happen. Let’s face it — no matter how good a service or product you are selling is, setbacks will occur and have to be taken in your stride. Losing out on important contracts and delayed payments are a part of doing business, and the sooner you make peace with this the better it is for you. Instead of saying “this too shall pass”, you need to pull up your socks and look at other options or clients.

Not walking away

Do not be under the impression that not quitting will get you where you want to be. In fact, knowing when to quit is far more important to the growth of your business. If you do not see results within a decent time period, maybe it is time to rethink your strategy or even start over.

Separate the person from the profession

You may be an optimistic individual in your personal life, but when you turn into an entrepreneur, caution is the name of the game. You have to be alert enough to see trouble brewing without letting optimism cloud your judgment.

Lack of fear can be your undoing

Do not let go of your fear of failure and the fear of not meeting others’ expectations. A little dose of fear can work wonders for entrepreneurs. It will help prevent you from rushing into decisions which might feel good, but will not do your business any good.

Too much optimism can obscure objectivity

It is good to believe in yourself, your idea, and your product. At the same time, it is important for you to detach yourself from all this, take off the rose-tinted glasses and take an impassionate look at how your business is actually faring.

Small drops make an ocean

Every single dip in growth patterns or revenue needs to be looked at carefully. Don’t brush it off as just a blip in your rosy world.

Find help when needed

Delegating is something you need to inculcate if it is something that does not come naturally to you. Optimism might leave you supercharged for a while, but exhaustion is going to set in sooner or later, and then you might not have anyone to fall back on.

No one is perfect

The truth is you cannot make everyone happy, and everyone is not going to be happy with you. This is an essential element of entrepreneurship, no matter how optimistic you are about your capabilities. The best way to tackle this is to identify the kind of customer you need and stick with them.

Dreaming big is what will get you to the top, motivate you to take risks. But there is also something called ‘too much optimism’, and this has no place in business.