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Fresh From Farm is a B2B2C fresh fruits demand consolidation platform that allows for fresh fruits wastage reduction at the retailer level. F3 takes over the entire operation set for retailers including procurement, handling, sorting and distribution while enabling them to focus on sales.
Currently present in New Delhi/NCR across 350+ retailers, Fresh From Farm has allowed fruit retailers to earn an average of 15% more than when they managed their business through traditional APMCs.